Dec
03
2008
Microsoft signs advertising deal with Activision Blizzard
Posted by: in World of Warcraft, tags: Activision, Ads, Advert, Advertising Firm, Blizzard, Diablo 2, Excerpt, Gamer, Games, Guitar Hero, Microsoft, Microsoft Game, Microsoft Signs, Random, Starcraft, World Of WarcraftRandom Feed wrote an interesting post today on
Here’s a quick excerpt
It was recently announced that Microsoft’s in-game advertising firm Massive Inc. has striked a deal with Activision Blizzard, makers of Guitar Hero and World of Warcraft. The deal states that Microsoft will supply ads for 18 of the companie’s titles, including Battle.net which is the online service used for games like Diablo 2 and Starcraft. Microsoft has said the ads will be dynamic and change over time as well as adapt to the gamer’s location. Sounds pretty neat. Along with in-game advert
Read the rest of this great post here
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